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Axis Direct vs Alice Blue Online – Compare Brokerage Charges, Demat Account & more

Last Updated Date - Aug 31, 2023

Here is a detailed comparison of Axis Direct vs Alice Blue Online. Axis Direct is the only banking broker known to offer great deals to its clients like happy hour trading, free demat account & more; while Alice Blue Online is one banking broker which is totally against any kind of marketing gimmick. This comparison between Axis Direct & Alice Blue Online will give you an idea to decide, where should you open the Demat account and which company is better for trading and and long term investment purpose.

Also, below we have provided you the links for Brokerage Calculator and Margin Money Calculator for all the stock broking companies.

This will help give you proper understanding on the Charges and Leverage or Exposure given by these brokers.Axis Direct vs Alice Blue Online

In this comparison, we are going to touch upon more than 100 metrics. Here are the list top view metrics we are using for comparison:

  • Overview
  • Customer Ratings
  • Demat Account
  • Research & Advisory
  • Brokerage Charges & Fees
  • Other Charges
  • Services
  • Products
  • Exposure/Leverage
  • Trading Platform
  • Offers
  • Customer Support
  • Complaints

Compare Stock Brokers


This Axis Direct & Alice Blue Online comparison will give a very detailed overview of which stock broker is suitable for you.

Now let’s Compare Alice Blue OnlineAxis Direct

Overview of Axis Direct & Alice Blue Online

Overview Axis Direct Alice Blue Online
Company Type Private Private
Broker Type Full Service Broker Discount Broker
Headquarters Mumbai, India Tamil Nadu
Founder Arun Thukral Sidhavelayutham M
Established Year 2011 2006

Axis Direct vs Alice Blue Online Customer Ratings Comparison

Customer Ratings Axis Direct Alice Blue Online
Experience 6.2/10 5.5/10
Products & Services 6.5/10 8.5/10
Brokerage Charges & Fees 6.2/10 5.6/10
Stock Research & Advisory 6.3/10 5.8/10
Trading Platforms 6.3/10 5.9/10
Overall Ratings 6.3/10 6.1/10
Star Ratings ★★★★☆ ★★★☆☆
Total Client Reviews 879 135

Axis Direct vs Alice Blue Online Demat Account Comparison

Demat Services Axis Direct Alice Blue Online
Depository Source CDSL & NSDL CDSL & NSDL
Account Opening Charges Rs 900 Rs 0 (Free)
Demat AMC Charges Rs.650 per annum Rs 400
Trading AMC Charges Free Free
Margin Money 75% Margin 75% Margin
Offline to Online S R

Alice Blue Online vs Axis Direct Brokerage Charges Comparison

Brokerage Charge & Fees Axis Direct Alice Blue Online
Equity Delivery Trading 0.50% Rs 0 (Free)
Equity Intraday Trading 0.05% Rs 15 per order or 0.01% whichever is lower
Commodity Options Trading 0.03% / Rs 50 per lot Rs 15 per order or 0.01% whichever is lower
Equity Futures Trading 0.05% Rs 15 per order or 0.01% whichever is lower
Equity Options Trading Intraday: Rs 0.01 per lot | Carry Forward: Rs 10 per lot Rs 15 per order
Currency Futures Trading 0.05% Rs 15 per order or 0.01% whichever is lower
Currency Options Trading Intraday: Rs 0.01 per lot | Carry Forward: Rs 10 per lot Rs 15 per order
Minimum Brokerage Percentage of Transaction Rs 15 per order
Demat AMC Charges Rs.650 per Annum Rs 400
Trading AMC Charges Free Free
Margin Money 75% Margin 75% Margin
Brokerage Calculator Axis Direct Brokerage Calculator Alice Blue Brokerage Calculator

Alice Blue Online & Axis Direct Other Charges Comparison

Other Charges Axis Direct Alice Blue Online
Transaction Charges 0.00325% of Total Turnover 0.00260% of Total Turnover
STT Equity Delivery: 0.1% on both Buy and Sell
Equity Intraday: 0.025% on the Sell Side
Equity Futures: 0.01% on Sell Side
Equity Options: 0.05% on Sell Side(on Premium)
Commodity Futures: 0.01% on sell side (Non-Agri)
Commodity Options: 0.05% on sell side
Currency F&O: No STT
On Exercise transaction: 0.125%
Right to entitlement: 0.05% on sell side
Equity Delivery: 0.1% on both Buy and Sell
Equity Intraday: 0.025% on the Sell Side
Equity Futures: 0.01% on Sell Side
Equity Options: 0.05% on Sell Side(on Premium)
Commodity Futures: 0.01% on sell side (Non-Agri)
Commodity Options: 0.05% on sell side
Currency F&O: No STT
On Exercise transaction: 0.125%
Right to entitlement: 0.05% on sell side
SEBI Turnover Charges 0.00005% (Rs. 5/Crore) 0.00005% (Rs. 5/Crore)
Stamp Duty (On buy side only)Delivery: 0.015%, Intraday: 0.003%, Equity Futures: 0.002%, Equity Options: 0.003%, and Currency F&O: 0.0001%. Commodity Futures: 0.002%, Commodity Options: 0.003% (MCX) (On buy side only)Delivery: 0.015%, Intraday: 0.003%, Equity Futures: 0.002%, Equity Options: 0.003%, and Currency F&O: 0.0001%. Commodity Futures: 0.002%, Commodity Options: 0.003% (MCX)
GST 18% on (Brokerage + Transaction Charge + SEBI Fee) 18% on (Brokerage + Transaction Charge + SEBI Fee)

Compare Alice Blue Online & Axis Direct Offers

Offers Axis Direct Alice Blue Online
Free Demat Account S R
Free Trading Account S R
Discount on Brokerage S R
Trading Happy Hours S S
Flexible Brokerage Plans R S
1 Month Brokerage Free S S
Holiday Offers S S
Referral Offers S R
Zero Brokerage for Loss Making Trades S S

Compare Services of Axis Direct vs Alice Blue Online

Services Axis Direct Alice Blue Online
Demat Services R R
Trading Services R R
3 in 1 Account R S
Intraday Services R R
IPO Services R R
Stock Recommendations R S
Robo Advisory S S
PMS R S
Trading Institution S S
Trading Exposure Upto 5x Upto 5x

Compare Alice Blue Online & Axis Direct Research & Advisory

Research & Advisory Axis Direct Alice Blue Online
Fundamental Reports R S
Research Reports R S
Company Reports R S
Annual Reports R S
Company Stock Review R S
Free Stock Tips S R
IPO Reports R S
Top Picks R S
Daily Market Review S S
Monthly Reports R S
Weekly Reports R S
Offline Advisory R S
Relationship Manager R S

Axis Direct vs Alice Blue Online Exposure/Leverage

Exposure / Leverage Axis Direct Alice Blue Online
Equity Delivery 1x 1x
Equity Intraday 5x Upto 5x
Equity Futures 1x 1x
Equity Options 1x 1x
Currency Futures 1x 1x
Currency Options 1x 1x
Commodities 1x 1x
Margin Calculator Axis Direct Margin Calculator Alice Blue Online Margin Calculator

Axis Direct vs Alice Blue Online Product Comparison

Products Axis Direct Alice Blue Online
Equity Trading R R
Commodity Trading S R
Currency Trading R R
Options R R
Futures R R
Mutual Funds R R
Forex R S
Banking R S
SIP R R
Insurance R S

Axis Direct vs Alice Blue Online Trading Platform Comparison

Trading Platforms Axis Direct Alice Blue Online
Desktop Platform – Windows R R
Desktop Platform – Mac R R
Desktop Browser Platform R R
Mobile Site Platform R R
Android App Platform R R
iOS App Platform R R
Windows App Platform S S
Other Mobile OS Platform S S
Real time Updates R R
Portfolio Details R R
Online MF Buy R R
News Flash R R
Research Reports R S
Easy Installation R R
Global Indices R R
Stock Tips R S
Personalized Advisory R S
Interactive Charts R R
Live Markets R R
SMS Alerts R S
Email Alerts R R
Multi Account Management R S

Axis Direct vs Alice Blue Online Customer Support

Customer Support Axis Direct Alice Blue Online
Dedicated Dealer R R
Offline Trading R R
Online Trading R R
24*7 Support R S
Email Support R R
Chat Support S R
Toll Free Number 1800 210 0808 S
Branches 186 15

Axis Direct vs Alice Blue Online Customer Complaints

Complaints (Current Year) Axis Direct Alice Blue Online
Lodged in BSE 129 21
Resolved in BSE 115 21
Lodged in NSE 189 30
Resolved in NSE 165 30

Compare Axis Direct with other Brokers & Alice Blue Online with other Brokers

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Axis Direct vs Arihant Capital Alice Blue Online vs Smc Global
Axis Direct vs Asit C Mehta 5Paisa vs Alice Blue Online
Axis Direct vs Astha Trade Aditya Birla Money vs Alice Blue Online
Axis Direct vs Bonanza Portfolio Anand Rathi vs Alice Blue Online
Axis Direct vs Choice Broking Angel Broking vs Alice Blue Online
Axis Direct vs Eureka Securities Asit C Mehta vs Alice Blue Online
Axis Direct vs Fyers Astha Trade vs Alice Blue Online
Axis Direct vs Geojit Finance Axis Direct vs Alice Blue Online
Axis Direct vs Idbi Direct Bonanza Portfolio vs Alice Blue Online
Axis Direct vs Jainam Share Consultants Choice Broking vs Alice Blue Online
Axis Direct vs Jhaveri Securities Edelweiss vs Alice Blue Online
Axis Direct vs Jm Financial Eureka Securities vs Alice Blue Online
Axis Direct vs Kifs Trade Hdfc Securities vs Alice Blue Online
Axis Direct vs Lkp Securities Icici Direct vs Alice Blue Online
Axis Direct vs Mastertrust Capital Idbi Direct vs Alice Blue Online
Axis Direct vs Monarch Networth Capital Iifl vs Alice Blue Online
Axis Direct vs Nirmal Bang Jainam Share Consultants vs Alice Blue Online
Jhaveri Securities vs Alice Blue Online
Axis Direct vs Prabhudas Lilladher Jm Financial vs Alice Blue Online
Axis Direct vs Profitmart Securities Karvy vs Alice Blue Online
Axis Direct vs Reliance Securities Kifs Trade vs Alice Blue Online
Axis Direct vs Religare Securities Lkp Securities vs Alice Blue Online

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