ASK PMS – Review, Strategies, Returns, Charges & more

Ask Portfolio Management Service is renowned and leading PMS providing industry in India. This article will discuss about a detailed review of Ask PMS including- its ratings, strategies, types, commission model, fees structure, returns, investment plan and more.

Find a detailed review about Ask PMS in the table given below-

PMS Offer

Ask PMS – Customer Ratings & Review

Ask PMS Ratings
Returns Performance3.9 / 5
Services3.7 / 5
Charges3.8 / 5
Experience3.9 / 5
Strategies3.8 / 5
Client Support3.7 / 5
Overall Ratings3.8 / 5
Star Ratings★★★★

Overview of Ask Portfolio Management Services


Find a detailed overview of the Ask portfolio management service in the table given below-

Company TypePrivate
Registered LocationMumbai, Maharashtra
LeadershipAsit Koticha
Year of Establishment1983

ask pms

Ask Portfolio Management service is a very leading and well-known wealth and asset management industry, founded in 1983 by Asit Koticha. It is a private company located in Mumbai, Maharashtra.

The broking house generally manages investment value across various ‘discretionary’ investment portfolios (where the fund manager or portfolio manager makes decisions without even requiring your consent at every single step). The company is also listed in Stock Market.

The greatly popular business model of Ask company is Portfolio Management Service (PMS).

The company is known greatly for its PMS performance in the market. It has a huge list of portfolio managers who manages and handles their PMS business. Most of its growth was driven by the performance of investment portfolios.

The company invests solely in Indian listed equities for its clients who are domiciled in India and offshore through commingled funds and segregated accounts.

Now, we will have a discussion about Ask portfolio management service company review, its PMS returns, PMS charges and more.

Types of Ask PMS

Types of PMS

The Ask portfolio management service company provide two types of PMS including- Discretionary PMS and Non-Discretionary PMS.

Generally, most of the clients chooses to have Discretionary PMS type because in this type the whole account is handled and managed through the portfolio manager of the Ask PMS. While some customers opt to take decisions regarding investment with the help of consultancy.

Ask PMS Fund Managers Details

The table given below is providing the entire details about the fund manager of Ask PMS company.

Fund Manager’s Details
NameGaurav Misra
Experience21 Years
Highest QualificationMBA
AUM (in Cr.)Approx 18,000 Cr.
Number of Clients290+
Investment TenureMinimum 3 yr.

Normally, the Ask PMS industry has various intellectual fund and portfolio managers but the most talented and highly qualifies one is Mr Gaurav Misra. He is holding around 21 years of experience in portfolio management sector and his highest qualification is MBA.

The Ask PMS portfolio manager holds Assets Under Management (AUM in Cr.) is approximately 18000 crore and good at handling more than 290 customers. In Ask PMS, the minimum investment tenure for any customer is 3 years.

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Ask PMS Strategies

The below table is providing details about the Ask portfolio management service strategies-

Large Cap StrategyYes
Diversified StrategyYes
Small – Midcap StrategyYes

According to the table given above, the Ask PMS house offers a variety of portfolio management service strategies. The company normally look after large-cap strategy, diversified strategy and small-mid cap strategy. All these strategy types are provided by the company to all of its clients.

Here are some effective strategies utilized by the Ask PMS house-

ASK Growth Strategy

The growth strategy mainly focuses on investing in large businesses with the greatest “size of opportunity” while ensuring growth in earnings, business quality, as well as price value gap, always remain at the greatest clearance level. The management quality also remains at a high level.

ASK Life Strategy

The main aim of life strategy is to invest in sizable and high-quality businesses with visible and consistent growth in earnings, high price-value gap and great size of the opportunity in order to earn long term profit.

ASK Indian Entrepreneur Portfolio Strategy

The objective of the Indian entrepreneur portfolio strategy in to invest in Indian businesses who have established high government standards, capital allocation, education, vision, capital distribution skills and wisdom as well. They typically run enterprises with long term earnings growth.

ASK Strategic Portfolio Strategy

The strategic Portfolio strategy mainly focuses on investing in a business with highest “price-value gap” or “safety margin” while also ensuring that quality business, size of opportunity and earnings growth remain at same high level.

ASK India Select Portfolio Strategy

The Indian select portfolio strategy is focused on all key-value generating qualities. This portfolio strategy represents a wide range of quality business, growth in earnings, price value gap as well as the size of the opportunity. This investment portfolio focuses to achieve optimal output.

Ask PMS Returns / Performance

The below table is giving details about Ask PMS returns and performance-

Returns (CAGR)
3 Year12%
5 Year14%
7 Year16%
10 Year17%
11 Year Plus17%

The Ask PMS house’s rate of return is really good and satisfying. The PMS house is normally capable of beating around 10 years of MFR ( mutual fund returns).

The Ask portfolio management return performance for the initial 3 years is 12%, for five years is 14%, for a complete 7 years is around 16%, for 10 years is 17% and for 11 years plus is also 17%.

Normally, the healthy and satisfying return rate makes the Ask PMS most leading broking company available around the country.

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Ask PMS Investment Plans

Below the given table is providing details about the Ask portfolio management service investment plans.

Investment Plans
Bronze (25L – 50L)Yes
Silver (50L – 1 Cr.)Yes
Gold (1 Cr. – 5 Cr.)Yes
Platinum (5 Cr. Plus)Yes

The entire table given above is providing a good understanding of investment plans available for Ask PMS customers. Basically, the minimum investment amount of Rs. 25 lakhs is required for portfolio management service.

All ranges of investment plans are available at Ask PMS house. The company has a Bronze investment slab consisting of Rs. 25 lakh to Rs. 50 lakh. The silver investment slab ranges from Rs.50 lakh to Rs. 1 Crore.

The higher investment plans including- the Gold investment plan ranges from Rs. 1 Cr. to Rs. 5 Cr. And the investment of more than Rs. 5 crores comes under Platinum investment plan.

With all the various investment slabs, it is understood that high investment amount normally leads to low commission charges and elite services as well.

Ask PMS Fee Structure or Commission Slabs

Find the details about the types of commission models or fees structure offered by Ask PMS house are as follows-

Commission / Fees Structure
Prepaid CommissionYes
Volume% CommissionYes
Profit Sharing% CommissionYes

Find the details about the types of commission models or fees structure offered by Ask PMS house are as follows-

Ask PMS Prepaid Commission

Under Prepaid Commission Model, the commission charges or fees are to be levied priority before the beginning of actual tenure. As it is a prepaid fees structure so, in comparison to other commission models, charges will be quite low.

Prepaid Commission (Yearly)
Investment – 25L – 50L1.5% of Investment
Investment  – 50L – 1 Cr.1.4% of Investment
Investment – 1 Cr. – 5 Cr.1.2% of Investment
Investment – 5 Cr. Plus1.0% of Investment

The prepaid fees structure is completely dependent on portfolio investment volume.

Here, if the investment value ranges from Rs. 25 lakh to Rs. 50 lakh, the prepaid commission is 1.5% of the total investment amount. With Rs. 50 lakh to Rs. 1 Cr. of investment volume, the prepaid management charges will be 1.4% of the total investment value.

With high investment value such as- an investment of Rs. 1 Cr. to Rs. 5 Cr., the charges will be 1.2% of the investment amount. And if the investment is done with more than Rs. 5 crores, the charges will be 1.0% of the total investment amount.

Ask PMS Volume% Commission

This type of commission model or fees structure is wholly dependent on the transactions are made by the portfolio or fund manager. It is also on two more aspects including- market situation and another such investment aspect. Volume % commission model requires high payout from the clients.

Volume% Commission (Yearly)
Transaction Volume – 25L – 50L0.17% of Total Transaction Volume
Transaction Volume – 50L – 1 Cr.0.16% of Total Transaction Volume
Transaction Volume – 1 Cr. – 5 Cr.0.14% of Total Transaction Volume
Transaction Volume – 5 Cr. Plus0.12% of Total Transaction Volume

Under volume% fees structure, the commission charges are normally dependent on the loyalty of FM and market status as well.

For instance- if the annual transaction amount ranges from Rs. 25 Lakh to Rs. 50 Lakh, the commission charges to be charged is 0.17% of the total transaction volume. And if the transaction value is between Rs. 50 Lakh to Rs. 1 Crore then the payable charge is 0.16% of the total transaction volume.

For high transaction amount like- Rs. 1Cr. to Rs. 5 Cr. the commission charge is 0.14% of the total transaction amount. If the transaction value is more than Rs. 5 Cr. the charges is 0.12% of the total transaction volume.

Ask PMS Profit Sharing% Commission

The table given below is showing details about profit sharing% commission model-

Profit Sharing% Commission (Yearly)
Profit Amount – 2.5L – 5L25% of Profit
Profit Amount – 5L – 10L23% of Profit
Profit Amount – 10L – 50L21% of Profit
Profit Amount – 50L Plus19% of Profit

It is considered as the highly satisfying and convenient commission model for all the clients because the management charges are taken only when the revenue is realized. There are low risk and a very high percentage in this model.

Profit sharing % model is extremely convenient commission model as it is wholly dependent on the investment portfolio performance. Normally, the Ask PMS house offers this commission model to the clients with large investment portfolios.

The investment portfolio consists of a profit range of Rs.2.5 Lakh to Rs. 5 Lakh, the share will be 25% of the total profit. If the portfolios profit range is between Rs. 5 Lakh to Rs. 10 Lakh, the profit sharing is  23% of the total profit.

With huge investment portfolios like Rs. 10 Lakh to Rs. 50 Lakh, the sharing is 21% of the total profit. And with more than Rs. 50 lakh of profit amount, the sharing will be 19% of the total profit amount.

All the commission models provided by the Ask PMS house are typically personalized as per the needs of clients. Apart from commission and management charges, some other charges like depository fees, upfront fees, custodian fees, brokerage fees and exit load charges are also levied. The detailed information on all these charges is given below.

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Ask PMS Charges

The below-given table is giving information about Ask Portfolio Management Service Charges-

Management FeesAs per commission model
Upfront Fees0.8% – 1.8% of Asset Value
Brokerage Charges0.01% – 0.035% of Total Transaction Value
Custodian Charges0.2% – 0.3% of Asset Value
Depository Charges0.11% – 0.21% of Asset Value
Exit Load – within 12 months0.7% – 1.5% of Withdrawal Value
Exit Load – post 12 monthsFree or 0.2% of Withdrawal Value

Here is the quick list of charges imposed by Ask PMS company are as follows-

Management Fees- Generally, management charges are levied from clients as per the commission model they agreed upon.

Upfront charges- An upfront charges are also levied by the Ask PMS industry. This type of fees is like an advance amount. The charges have to be paid in advance and it ranges between 0.8% to 1.8% of the total asset value.

Brokerage charges- The Ask PMS solution also charge brokerage fees on the basis of the whole transactions made by the portfolio manager. The brokerage charges are to be paid between 0.01% to 0.035% of the total transaction value.

Custodian Charges- The portfolio management solution providing company also charge custodian fees from all of its clients. The custodian fees typically range from 0.2% to 0.3% of total asset value.

Depository Charges- The depository fees is charged normally between 0.11% to 0.21 of total asset value.

Exit Load Charges- Exit load charges are normally levied on a yearly basis. For instance- if the amount is withdrawn within a year of investment portfolio creation the charges to be paid will be 0.7% to 1.4% of total withdrawal value. And if the withdrawal transactions are happening after 1 year then in some cases, it is not chargeable and in some cases, it is 0.2% of total withdrawal value.

Ask PMS Benefits

Find the details about Ask PMS advantages in the table given below-

Benefits / Advantages
Top-up FacilityYes
Back office ReportsYes
Email UpdateYes
SMS UpdateYes
Watsapp UpdateNo
Portfolio ViewYes
Detailed ViewYes
Flexible Commission ModelYes
Flexible Investment PlansYes
Massive ExperienceYes

The complete list of Ask PMS advantages are given below for better understanding-

  • The Ask Portfolio Management Service house generally offers the top-up facility to its customers for their convenience and satisfaction.
  • The Ask PMS back office login is also accessible to all of its clients. With the help of back office login service, clients can have the details and reports of their investment portfolio.
  • The company do provide SMS update facility and email update facility to their clients. With this facility, clients can have updates regarding the transactions happening in their account.
  • The Ask PMS house also good at providing flexibility regarding investment plans and commission models to their clients.
  • The company is holding around 2 decades of massive experience in portfolio management service sector.

Ask PMS Customer Care

The table given below is showing a detailed view of Ask PMS Customer Care.

Customer Care
Call SupportYes
Email SupportYes
Chat SupportNo
Watsapp SupportNo
Relationship Manager SupportYes
Call to Fund ManagerYes – 1 to 5 Times a month
Issue Resolving TAT15 working days

Ask Portfolio Management Service company provide good support and services to its customers i.e. direct call service for finding a solution to any query. The PMS company also provide email support to its clients. Clients can shoot an Email directly to their fund manager in order to resolve their query related to PMS.

Ask PMS is also good at providing Relationship Manager Support to all of its customers. They normally provide direct calling facility to fund manager to high net worth and low net worth clients as well. High net worth clients can call their fund manager 5 times a month and low net worth clients can call 2-3 times in a month.

Ask portfolio management service company issue resolving TAT is for 15 working days. Clients are allowed to resolve their issues under 15 working days.

Ask PMS Conclusion

Ask Portfolio Management Service is one of the leading asset management companies available across the nation. The company has effective PMS strategies that have provided extremely amazing and satisfying results to its clientele or investors.

The company has customized flexible commission models and investment slabs as per the requirements of its clients. Its great support system, as well as services, are also very well structured and favorable for clients.

If you are in search of any favorable and leading PMS (portfolio management service) solution which has good investment slabs and commission models, go for Ask PMS. It is good at serving investors regarding PMS or Investment management.

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6 thoughts on “ASK PMS – Review, Strategies, Returns, Charges & more

  • September 18, 2019 at 00:27

    I have 3-in-1 demat account with Axis. So how can I start with you?

      • November 27, 2019 at 16:40

        Fund available with me is 5-7 L only. Kindly suggest if we can have PMS services for this amount?

  • April 2, 2020 at 08:51

    If I invest 50 lakhs, what return should I expect excluding all misc changes/ cost levied by ASK. Is there a guaranteed return.


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