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Axis Direct vs Choice Broking – Compare Brokerage Charges, Demat Account & more

Here is a detailed comparison of Axis Direct vs Choice Broking. Axis Direct is the only banking broker known to offer great deals to its clients like happy hour trading, free demat account & more while Choice Broking is famous for their services and low margin and high exposure for traders. This comparison between Axis Direct & Choice Broking will help you find the better options for opening Demat and trading account.

Also, below we have provided you the links for Brokerage Calculator and Margin Money Calculator for all the stock broking companies.

This will help give you proper understanding on the Charges and Leverage or Exposure given by these brokers.

           Axis Direct vs Choice Broking

In this comparison, we are going to touch upon more than 100 metrics. Here are the list top view metrics we are using for comparison:

  • Overview
  • Customer Ratings
  • Demat Account
  • Research & Advisory
  • Brokerage Charges & Fees
  • Other Charges
  • Services
  • Products
  • Exposure/Leverage
  • Trading Platform
  • Offers
  • Customer Support
  • Complaints

Compare Stock Brokers


This Axis Direct & Choice Broking  comparison will give a very detailed overview of which stock broker is suitable for you.

Now let’s compare Choice Broking & Axis Direct

Overview of Axis Direct & Choice Broking

OverviewAxis DirectChoice Broking
Company TypePrivatePrivate
Broker TypeFull Service BrokerFull Service Broker
HeadquartersMumbai, IndiaMumbai, Maharashtra
FounderArun ThukralKamal Poddar
Established Year20111992

Axis Direct vs Choice Broking Customer Ratings Comparison

Customer RatingsAxis DirectChoice Broking
Experience6.2/105.8/10
Products & Services6.5/106.8/10
Brokerage Charges & Fees6.2/106.2/10
Stock Research & Advisory6.3/106.6/10
Trading Platforms6.3/105.8/10
Overall Ratings6.3/106.4/10
Star Ratings★★★☆☆★★★☆☆
Total Client Reviews879152

Axis Direct vs Choice Broking Demat Account Comparison

Demat ServicesAxis DirectChoice Broking
Depository SourceCDSL & NSDLCDSL & NSDL
Account Opening ChargesRs.999Rs.250
Demat AMC ChargesRs.650 per annumFree
Trading AMC ChargesFreeFree
Margin MoneyRs.25,000Minimum Rs.5,000
Offline to OnlineSR

Choice Broking vs Axis Direct Brokerage Charges Comparison

Brokerage Charge & FeesAxis DirectChoice Broking
Equity Delivery Trading0.20% – 0.60%0.33%
Equity Intraday Trading0.03% – 0.05%0.03%
Commodity Options TradingNA0.03%
Equity Futures Trading0.03% – 0.05%0.03%
Equity Options TradingRs.10 per lotRs.20 per Lot
Currency Futures Trading0.03% – 0.05%0.03%
Currency Options TradingRs.10 per lotRs.30 per Lot
Minimum BrokeragePercentage of TransactionPercentage of Transaction
Demat AMC ChargesRs.650 per AnnumFree
Trading AMC ChargesFreeFree
Margin MoneyRs.25,000Minimum Rs.5,000
Brokerage CalculatorAxis Direct Brokerage CalculatorChoice Equity Brokerage Calculator

Choice Broking & Axis Direct Other Charges Comparison

Other ChargesAxis DirectChoice Broking
Transaction Charges0.00325% of Total Turnover0.0000285
STT0.0126% of Total Turnover0.0126% of Total Turnover
SEBI Turnover Charges0.0002% of Total Turnover0.0002% of Total Turnover
Stamp DutyDepends on State (very minimal)Depends on State (very minimal)
GST18% of (Brokerage + Transaction Charges)18% of (Brokerage + Transaction Charges)

Compare Choice Broking & Axis Direct Offers

OffersAxis DirectChoice Broking
Free Demat AccountSR
Free Trading AccountSR
Discount on BrokerageSR
Trading Happy HoursSS
Flexible Brokerage PlansRS
1 Month Brokerage FreeSR
Holiday OffersSS
Referral OffersSR
Zero Brokerage for Loss Making TradesSS

Compare Services of Axis Direct vs Choice Broking

ServicesAxis DirectChoice Broking
Demat ServicesRR
Trading ServicesRR
3 in 1 AccountRS
Intraday ServicesRR
IPO ServicesRR
Stock RecommendationsRS
Robo AdvisorySS
PMSRS
Trading InstitutionSS
Trading ExposureUpto 15xUpto 5X

Compare Choice Broking & Axis Direct Research & Advisory

Research & AdvisoryAxis DirectChoice Broking
Fundamental ReportsRS
Research ReportsRS
Company ReportsRS
Annual ReportsRS
Company Stock ReviewRS
Free Stock TipsSR
IPO ReportsRR
Top PicksRR
Daily Market ReviewSR
Monthly ReportsRR
Weekly ReportsRR
Offline AdvisoryRR
Relationship ManagerRR

Axis Direct vs Choice Broking Exposure/Leverage

Exposure / LeverageAxis DirectChoice Broking
Equity DeliveryUpto 10xUpto 3X
Equity IntradayUpto 15xUpto 5X
Equity FuturesUpto 12xUpto 1X
Equity OptionsUpto 12xUpto 5X
Currency FuturesUpto 7xUpto 2X
Currency OptionsUpto 8xUpto 6X
CommoditiesNAUpto 1X
Margin CalculatorAxis Direct Margin CalculatorChoice Broking Margin Calculator

Axis Direct vs Choice Broking Product Comparison

ProductsAxis DirectChoice Broking
Equity TradingRR
Commodity TradingSR
Currency TradingRR
OptionsRR
FuturesRR
Mutual FundsRR
ForexRS
BankingRS
SIPRR
InsuranceRR

Axis Direct vs Choice Broking Trading Platform Comparison

Trading PlatformsAxis DirectChoice Broking
Desktop Platform – WindowsRR
Desktop Platform – MacRR
Desktop Browser PlatformRS
Mobile Site PlatformRS
Android App PlatformRR
iOS App PlatformRR
Windows App PlatformSS
Other Mobile OS PlatformSS
Real time UpdatesRR
Portfolio DetailsRR
Online MF BuyRR
News FlashRR
Research ReportsRS
Easy InstallationRS
Global IndicesRR
Stock TipsRR
Personalized AdvisoryRS
Interactive ChartsRS
Live MarketsRR
SMS AlertsRS
Email AlertsRR
Multi Account ManagementRS

Axis Direct vs Choice Broking Customer Support

Customer SupportAxis DirectChoice Broking
Dedicated DealerRS
Offline TradingRR
Online TradingRR
24*7 SupportRS
Email SupportRR
Chat SupportSS
Toll Free Number1800 210 0808S
Branches186480

Axis Direct vs Choice Broking Customer Complaints

Complaints (Current Year)Axis DirectChoice Broking
Lodged in BSE1292
Resolved in BSE1152
Lodged in NSE18915
Resolved in NSE16515

Compare Axis Direct with other Brokers & Choice Broking with other Brokers

Axis Direct vs SamcoChoice Broking vs Aditya Birla Money
Axis Direct vs Sas OnlineChoice Broking vs Alice Blue Online
Axis Direct vs Sbi Cap SecuritiesChoice Broking vs Arihant Capital
Axis Direct vs Shri Parasram HoldingsChoice Broking vs Astha Trade
Axis Direct vs Shriram InsightChoice Broking vs Eureka Securities
Axis Direct vs Smc GlobalChoice Broking vs Fyers
Axis Direct vs Sushil FinanceChoice Broking vs Geojit Finance
Axis Direct vs Swastika InvestmartChoice Broking vs Jainam Share Consultants
Axis Direct vs Tradebulls SecuritiesChoice Broking vs Jhaveri Securities
Axis Direct vs Ventura SecuritiesChoice Broking vs Jm Financial
Axis Direct vs Way2WealthChoice Broking vs Kifs Trade
Axis Direct vs Yes SecuritiesChoice Broking vs Lkp Securities
5Paisa vs Axis DirectChoice Broking vs Mastertrust Capital
Angel Broking vs Axis DirectChoice Broking vs Monarch Networth Capital
Edelweiss vs Axis DirectChoice Broking vs Nirmal Bang
Hdfc Securities vs Axis DirectChoice Broking vs Nj Wealth
Icici Direct vs Axis DirectChoice Broking vs Prabhudas Lilladher
Iifl vs Axis DirectChoice Broking vs Profitmart Securities
Karvy vs Axis DirectChoice Broking vs Shri Parasram Holdings
Kotak Securities vs Axis DirectChoice Broking vs Shriram Insight
Motilal Oswal vs Axis DirectChoice Broking vs Smc Global
Paytm Money vs Axis DirectChoice Broking vs Sushil Finance
Sharekhan vs Axis Direct5Paisa vs Choice Broking
Upstox vs Axis DirectAnand Rathi vs Choice Broking
Zerodha vs Axis DirectAngel Broking vs Choice Broking

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