ICICI Direct vs Axis Direct – Compare Brokerage Charges, Demat Account & more

Here is a detailed comparison of ICICI Direct vs Axis Direct. ICICI Direct is one of the largest full service banking broker in the country with 5 star ratings while Axis Direct is one of the fastest growing full service bank broker in India with 3 star rating. This is one of the best comparison between ICICI Direct vs Axis Direct.

ICICI Direct vs Axis Direct

In this comparison, we are going to touch upon more than 100 metrics. Here are the list top view metrics we are using for comparison:

  • Overview
  • Customer Ratings
  • Demat Account
  • Research & Advisory
  • Brokerage Charges & Fees
  • Other Charges
  • Services
  • Products
  • Exposure/Leverage
  • Trading Platform
  • Offers
  • Customer Support
  • Complaints

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This ICICI Direct & Axis Direct comparison will give a very detailed overview of which stock broker is suitable for you.


Now let’s Compare ICICI Direct & Axis Direct:

Overview of ICICI Direct & Axis Direct

OverviewICICI DirectAxis Direct
Company TypePublicPrivate
Broker TypeFull Service BrokerFull Service Broker
HeadquartersMumbai, IndiaMumbai, India
FounderVjay ChandokArun Thukral
Established Year19942011

ICICI Direct vs Axis Direct Customer Ratings Comparison

Customer RatingsICICI DirectAxis Direct
Experience8.8 / 106.2/10
Products & Services8.4 / 106.5/10
Brokerage Charges & Fees8.5 / 106.2/10
Stock Research & Advisory7.9 / 106.3/10
Trading Platforms8.6 / 106.3/10
Overall Ratings8.44 / 106.3/10
Star Ratings★★★★☆★★★★☆
Total Client Reviews4026879

ICICI Direct vs Axis Direct Demat Account Comparison

Demat ServicesICICI DirectAxis Direct
Depository SourceNSDL & CDSLCDSL & NSDL
Account Opening ChargesZeroRs 900
Demat AMC ChargesRs 300 (from 2nd year)Rs.650 per annum
Trading AMC ChargesRs 0 (Free)Free
Margin Money75% Margin75% Margin
Offline to OnlineSS

Axis Direct vs ICICI Direct Brokerage Charges Comparison

Brokerage Charge & FeesICICI DirectAxis Direct
Equity Delivery Trading0.55%0.50%
Equity Intraday TradingRs 20 per order0.05%
Commodity Options TradingRs 20 per order0.03% / Rs 50 per lot
Equity Futures TradingRs 0 (Free)0.05%
Equity Options TradingRs 20 per orderIntraday: Rs 0.01 per lot | Carry Forward: Rs 10 per lot
Currency Futures TradingRs 20 per order0.05%
Currency Options TradingRs 20 per orderIntraday: Rs 0.01 per lot | Carry Forward: Rs 10 per lot
Minimum BrokerageRs.20 per TradePercentage of Transaction
Demat AMC ChargesRs.300 per Annum from 2nd yearRs.650 per Annum
Trading AMC ChargesZeroFree
Margin Money75% Margin75% Margin
Brokerage CalculatorICICI Direct Brokerage CalculatorAxis Direct Brokerage Calculator

Axis Direct & ICICI Direct Other Charges Comparison

Other ChargesICICI DirectAxis Direct
Transaction Charges0.00280% of Total Turnover0.00325% of Total Turnover
STTEquity Delivery: 0.1% on both Buy and Sell
Equity Intraday: 0.025% on the Sell Side
Equity Futures: 0.01% on Sell Side
Equity Options: 0.05% on Sell Side(on Premium)
Commodity Futures: 0.01% on sell side (Non-Agri)
Commodity Options: 0.05% on sell side
Currency F&O: No STT
On Exercise transaction: 0.125%
Right to entitlement: 0.05% on sell side
Equity Delivery: 0.1% on both Buy and Sell
Equity Intraday: 0.025% on the Sell Side
Equity Futures: 0.01% on Sell Side
Equity Options: 0.05% on Sell Side(on Premium)
Commodity Futures: 0.01% on sell side (Non-Agri)
Commodity Options: 0.05% on sell side
Currency F&O: No STT
On Exercise transaction: 0.125%
Right to entitlement: 0.05% on sell side
SEBI Turnover Charges0.00005% (Rs. 5/Crore)0.00005% (Rs. 5/Crore)
Stamp Duty(On buy side only)Delivery: 0.015%, Intraday: 0.003%, Equity Futures: 0.002%, Equity Options: 0.003%, and Currency F&O: 0.0001%. Commodity Futures: 0.002%, Commodity Options: 0.003% (MCX)(On buy side only)Delivery: 0.015%, Intraday: 0.003%, Equity Futures: 0.002%, Equity Options: 0.003%, and Currency F&O: 0.0001%. Commodity Futures: 0.002%, Commodity Options: 0.003% (MCX)
GST18% on (Brokerage + Transaction Charge + SEBI Fee)18% on (Brokerage + Transaction Charge + SEBI Fee)

Compare Axis Direct & ICICI Direct Offers

OffersICICI DirectAxis Direct
Free Demat AccountRS
Free Trading AccountSS
Discount on BrokerageSS
Trading Happy HoursRS
Flexible Brokerage PlansRR
1 Month Brokerage FreeSS
Holiday OffersSS
Referral OffersRS
Zero Brokerage for Loss Making TradesRS

Compare Services of ICICI Direct vs Axis Direct

ServicesICICI DirectAxis Direct
Demat ServicesRR
Trading ServicesRR
3 in 1 AccountRR
Intraday ServicesRR
IPO ServicesRR
Stock RecommendationsRR
Robo AdvisoryRS
PMSRR
Trading InstitutionRS
Trading ExposureUpto 5xUpto 5x

Compare Axis Direct & ICICI Direct Research & Advisory

Research & AdvisoryICICI DirectAxis Direct
Fundamental ReportsRR
Research ReportsRR
Company ReportsRR
Annual ReportsRR
Company Stock ReviewRR
Free Stock TipsSS
IPO ReportsRR
Top PicksSR
Daily Market ReviewRS
Monthly ReportsRR
Weekly ReportsRR
Offline AdvisoryRR
Relationship ManagerRR

ICICI Direct vs Axis Direct Exposure/Leverage

Exposure / LeverageICICI DirectAxis Direct
Equity Delivery1x1x
Equity IntradayUpto 5x5x
Equity Futures1x1x
Equity Options1x1x
Currency Futures1x1x
Currency Options1x1x
Commodities1x1x
Margin CalculatorICICI Direct Margin CalculatorAxis Direct Margin Calculator

ICICI Direct vs Axis Direct Product Comparison

ProductsICICI DirectAxis Direct
Equity TradingRR
Commodity TradingSS
Currency TradingRR
OptionsRR
FuturesRR
Mutual FundsRR
ForexRR
BankingRR
SIPRR
InsuranceRR

ICICI Direct vs Axis Direct Trading Platform Comparison

Trading PlatformsICICI DirectAxis Direct
Desktop Platform – WindowsRR
Desktop Platform – MacRR
Desktop Browser PlatformRR
Mobile Site PlatformRR
Android App PlatformRR
iOS App PlatformRR
Windows App PlatformSS
Other Mobile OS PlatformSS
Real time UpdatesRR
Portfolio DetailsRR
Online MF BuyRR
News FlashRR
Research ReportsRR
Easy InstallationRR
Global IndicesRR
Stock TipsRR
Personalized AdvisoryRR
Interactive ChartsRR
Live MarketsRR
SMS AlertsRR
Email AlertsRR
Multi Account ManagementRR

ICICI Direct vs Axis Direct Customer Support

Customer SupportICICI DirectAxis Direct
Dedicated DealerRR
Offline TradingSR
Online TradingRR
24*7 SupportSR
Email SupportRR
Chat SupportSS
Toll Free NumberS1800 210 0808
Branches226186

ICICI Direct vs Axis Direct Customer Complaints

Complaints (Current Year)ICICI DirectAxis Direct
Lodged in BSE225129
Resolved in BSE215115
Lodged in NSE196189
Resolved in NSE182165

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