ICICI Direct vs IIFL – Compare Brokerage Charges, Demat Account & more

Here is a detailed comparison of ICICI Direct vs IIFL. ICICI Direct is a well known full service banking broker which provides 3-in-1 account while IIFL is another full service broker with very high client base & massive experience. Lets have a detailed understanding of both the broking giant i.e. ICICI Direct & IIFL.

ICICI Direct vs IIFL

In this comparison, we are going to touch upon more than 100 metrics. Here are the list top view metrics we are using for comparison:

  • Overview
  • Customer Ratings
  • Demat Account
  • Research & Advisory
  • Brokerage Charges & Fees
  • Other Charges
  • Services
  • Products
  • Exposure/Leverage
  • Trading Platform
  • Offers
  • Customer Support
  • Complaints

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This ICICI Direct & IIFL comparison will give a very detailed overview of which stock broker is suitable for you.


Now let’s Compare IIFL & ICICI Direct:

Overview of ICICI Direct & IIFL

OverviewICICI DirectIIFL
Company TypePublicPublic
Broker TypeFull Service BrokerFull Service Broker
HeadquartersMumbai, IndiaMumbai, India
FounderM K SharmaNirmal Jain
Established Year19941995

ICICI Direct vs IIFL Customer Ratings Comparison

Customer RatingsICICI DirectIIFL
Experience7.5/108.0/10
Products & Services8.9/108.0/10
Brokerage Charges & Fees6.0/106.3/10
Stock Research & Advisory8.5/106.5/10
Trading Platforms8.5/107.0/10
Overall Ratings7.9/107.1/10
Star Ratings★★★★★★★★★☆
Total Client Reviews1488293

ICICI Direct vs India Infoline Demat Account Comparison

Demat ServicesICICI DirectIIFL
Depository SourceNSDL & CDSLNSDL & CDSL
Account Opening ChargesZeroRs.1300
Demat AMC ChargesRs.500 per AnnumFree or Rs.300 per Annum
Trading AMC ChargesRs.975Free
Margin MoneyMinimum Rs.20,000Minimum Rs.25,000
Offline to OnlineNoYes

IIFL vs ICICI Direct Brokerage Charges Comparison

Brokerage Charge & FeesICICI DirectIIFL
Equity Delivery Trading0.55%0.50%
Equity Intraday Trading0.03% – 0.05%0.05%
Commodity Options TradingNA0.05%
Equity Futures Trading0.03% – 0.05%0.05%
Equity Options TradingRs.35 – Rs.95 per LotRs.100 per Lot or 1% of Premium (Takes higher Amount)
Currency Futures Trading0.03% – 0.05%0.05%
Currency Options TradingRs.10 – Rs.35 per LotRs.100 per Lot or 1% of Premium (Takes higher Amount)
Minimum BrokerageRs.35 per TradeRs.0.05 per Share
Demat AMC ChargesRs.500 per AnnumFree or Rs.300 per Annum
Trading AMC ChargesRs.975 per AnnumFree
Margin MoneyMinimum Rs.20,000Minimum Rs.25,000
Brokerage CalculatorICICI Direct Brokerage CalculatorIIFL Brokerage Calculator

India Infoline & ICICI Direct Other Charges Comparison

Other ChargesICICI DirectIIFL
Transaction Charges0.00280% of Total Turnover0.00325% of Total Turnover
STT0.0126% of Total Turnover0.0126% of Total Turnover
SEBI Turnover Charges0.0002% of Total Turnover0.0002% of Total Turnover
Stamp DutyDepends on State (very minimal)Depends on State (very minimal)
GST18% of (Brokerage + Transaction Charges)18% of (Brokerage + Transaction Charges)

Compare IIFL & ICICI Direct Offers

OffersICICI DirectIIFL
Free Demat AccountSR
Free Trading AccountSS
Discount on BrokerageSS
Trading Happy HoursRS
Flexible Brokerage PlansRR
1 Month Brokerage FreeSS
Holiday OffersSS
Referral OffersRR
Zero Brokerage for Loss Making TradesRS

Compare Services of ICICI Direct vs IIFL

ServicesICICI DirectIIFL
Demat ServicesRR
Trading ServicesRR
3 in 1 AcountRS
Intraday ServicesRR
IPO ServicesRR
Stock RecommendationsRR
Robo AdvisoryRS
PMSRR
Trading InstitutionRS
Trading ExposureUpto 16xUpto 10x

Compare IIFL & ICICI Direct Research & Advisory

Research & AdvisoryICICI DirectIIFL
Fundamental ReportsRR
Research ReportsRR
Company ReportsRR
Annual ReportsRR
Company Stock ReviewRR
Free Stock TipsSR
IPO ReportsRR
Top PicksSR
Daily Market ReviewRR
Monthly ReportsRR
Weekly ReportsRR
Offline AdvisoryRR
Relationship ManagerRR

ICICI Direct vs IIFL Exposure/Leverage

Exposure / LeverageICICI DirectIIFL
Equity DeliveryUpto 8xUpto 5x
Equity IntradayUpto 16xUpto 10x
Equity FuturesUpto 8xUpto 7x
Equity OptionsUpto 5xUpto 5x
Currency FuturesUpto 8xUpto 8x
Currency OptionsUpto 8xUpto 5x
CommoditiesUpto 12xUpto 8x

ICICI Direct vs IIFL Product Comparison

ProductsICICI DirectIIFL
Equity TradingRR
Commodity TradingSR
Currency TradingRR
OptionsRR
FuturesRR
Mutual FundsRR
ForexRR
BankingRS
SIPRR
InsuranceRS

ICICI Direct vs IIFL Trading Platform Comparison

Trading PlatformsICICI DirectIIFL
Desktop Platform – WindowsRR
Desktop Platform – MacRR
Desktop Browser PlatformRR
Mobile Site PlatformRR
Android App PlatformRR
iOS App PlatformRR
Windows App PlatformSS
Other Mobile OS PlatformSS
Real time UpdatesRR
Portfolio DetailsRR
Online MF BuyRR
News FlashRR
Research ReportsRR
Easy InstallationRR
Global IndicesRR
Stock TipsRR
Personalized AdvisoryRR
Interactive ChartsRR
Live MarketsRR
SMS AlertsRR
Email AlertsRR
Multi Account ManagementRR

ICICI Direct vs IIFL Customer Support

Customer SupportICICI DirectIIFL
Dedicated DealerRR
Offline TradingSS
Online TradingRR
24*7 SupportSS
Support Number022-335511221800 3000 1155
Email SupportRR
Chat SupportSR
Toll Free NumberNo1800 3000 1155
Branches226120

ICICI Direct vs IIFL Customer Complaints

Complaints (Current Year)ICICI DirectIIFL
Lodged in BSE225145
Resolved in BSE215122
Lodged in NSE196214
Resolved in NSE182212

Compare ICICI Direct with other Brokers & IIFL with other Brokers:

ICICI Direct vs 5PaisaIIFL vs SBI Cap Securities
ICICI Direct vs UpstoxIIFL vs Anand Rathi
ICICI Direct vs KarvyIIFL vs Religare Securities
ICICI Direct vs Axis DirectIIFL vs Reliance Securities
ICICI Direct vs SBI Cap SecuritiesIIFL vs Ventura Securities
ICICI Direct vs Anand RathiIIFL vs SAMCO
ICICI Direct vs Religare SecuritiesIIFL vs Bonanza Portfolio
ICICI Direct vs EdelweissIIFL vs HDFC Securities
ICICI Direct vs Motilal OswalIIFL vs Edelweiss
ICICI Direct vs Bonanza PortfolioIIFL vs Motilal Oswal

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