Here is a detailed comparison of Axis Direct vs Choice Broking. Axis Direct is the only banking broker known to offer great deals to its clients like happy hour trading, free demat account & more while Choice Broking is famous for their services and low margin and high exposure for traders. This comparison between Axis Direct & Choice Broking will help you find the better options for opening Demat and trading account.
Also, below we have provided you the links for Brokerage Calculator and Margin Money Calculator for all the stock broking companies.
This will help give you proper understanding on the Charges and Leverage or Exposure given by these brokers.
In this comparison, we are going to touch upon more than 100 metrics. Here are the list top view metrics we are using for comparison:
- Overview
- Customer Ratings
- Demat Account
- Research & Advisory
- Brokerage Charges & Fees
- Other Charges
- Services
- Products
- Exposure/Leverage
- Trading Platform
- Offers
- Customer Support
- Complaints
Compare Stock Brokers
This Axis Direct & Choice Broking comparison will give a very detailed overview of which stock broker is suitable for you.
Now let’s compare Choice Broking & Axis Direct
Overview of Axis Direct & Choice Broking |
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| Overview | Axis Direct | Choice Broking |
| Company Type | Private | Private |
| Broker Type | Full Service Broker | Full Service Broker |
| Headquarters | Mumbai, India | Mumbai, Maharashtra |
| Founder | Arun Thukral | Kamal Poddar |
| Established Year | 2011 | 1992 |
Axis Direct vs Choice Broking Customer Ratings Comparison |
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| Customer Ratings | Axis Direct | Choice Broking |
| Experience | 6.2/10 | 5.8/10 |
| Products & Services | 6.5/10 | 6.8/10 |
| Brokerage Charges & Fees | 6.2/10 | 6.2/10 |
| Stock Research & Advisory | 6.3/10 | 6.6/10 |
| Trading Platforms | 6.3/10 | 5.8/10 |
| Overall Ratings | 6.3/10 | 6.4/10 |
| Star Ratings | ★★★★☆ | ★★★☆☆ |
| Total Client Reviews | 879 | 152 |
Axis Direct vs Choice Broking Demat Account Comparison |
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| Demat Services | Axis Direct | Choice Broking |
| Depository Source | CDSL & NSDL | CDSL & NSDL |
| Account Opening Charges | Rs 900 | Rs.250 |
| Demat AMC Charges | Rs.650 per annum | Free |
| Trading AMC Charges | Free | Free |
| Margin Money | 75% Margin | 75% Margin |
| Offline to Online | S | R |
Choice Broking vs Axis Direct Brokerage Charges Comparison |
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| Brokerage Charge & Fees | Axis Direct | Choice Broking |
| Equity Delivery Trading | 0.50% | 0.20% |
| Equity Intraday Trading | 0.05% | 0.02% |
| Commodity Options Trading | 0.03% / Rs 50 per lot | Rs.50 per Lot |
| Equity Futures Trading | 0.05% | 0.02% |
| Equity Options Trading | Intraday: Rs 0.01 per lot | Carry Forward: Rs 10 per lot | Rs.25 per Lot |
| Currency Futures Trading | 0.05% | 0.02% |
| Currency Options Trading | Intraday: Rs 0.01 per lot | Carry Forward: Rs 10 per lot | Rs.20 per Lot |
| Minimum Brokerage | Percentage of Transaction | Percentage of Transaction |
| Demat AMC Charges | Rs.650 per Annum | Free |
| Trading AMC Charges | Free | Free |
| Margin Money | 75% Margin | 75% Margin |
| Brokerage Calculator | Axis Direct Brokerage Calculator | Choice Equity Brokerage Calculator |
Choice Broking & Axis Direct Other Charges Comparison |
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| Other Charges | Axis Direct | Choice Broking |
| Transaction Charges | 0.00325% of Total Turnover | 0.0000285 |
| STT | Equity Delivery: 0.1% on both Buy and Sell Equity Intraday: 0.025% on the Sell Side Equity Futures: 0.01% on Sell Side Equity Options: 0.05% on Sell Side(on Premium) Commodity Futures: 0.01% on sell side (Non-Agri) Commodity Options: 0.05% on sell side Currency F&O: No STT On Exercise transaction: 0.125% Right to entitlement: 0.05% on sell side |
Equity Delivery: 0.1% on both Buy and Sell Equity Intraday: 0.025% on the Sell Side Equity Futures: 0.01% on Sell Side Equity Options: 0.05% on Sell Side(on Premium) Commodity Futures: 0.01% on sell side (Non-Agri) Commodity Options: 0.05% on sell side Currency F&O: No STT On Exercise transaction: 0.125% Right to entitlement: 0.05% on sell side |
| SEBI Turnover Charges | 0.00005% (Rs. 5/Crore) | 0.00005% (Rs. 5/Crore) |
| Stamp Duty | (On buy side only)Delivery: 0.015%, Intraday: 0.003%, Equity Futures: 0.002%, Equity Options: 0.003%, and Currency F&O: 0.0001%. Commodity Futures: 0.002%, Commodity Options: 0.003% (MCX) | (On buy side only)Delivery: 0.015%, Intraday: 0.003%, Equity Futures: 0.002%, Equity Options: 0.003%, and Currency F&O: 0.0001%. Commodity Futures: 0.002%, Commodity Options: 0.003% (MCX) |
| GST | 18% on (Brokerage + Transaction Charge + SEBI Fee) | 18% on (Brokerage + Transaction Charge + SEBI Fee) |
Compare Choice Broking & Axis Direct Offers |
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| Offers | Axis Direct | Choice Broking |
| Free Demat Account | S | R |
| Free Trading Account | S | R |
| Discount on Brokerage | S | R |
| Trading Happy Hours | S | S |
| Flexible Brokerage Plans | R | S |
| 1 Month Brokerage Free | S | R |
| Holiday Offers | S | S |
| Referral Offers | S | R |
| Zero Brokerage for Loss Making Trades | S | S |
Compare Services of Axis Direct vs Choice Broking |
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| Services | Axis Direct | Choice Broking |
| Demat Services | R | R |
| Trading Services | R | R |
| 3 in 1 Account | R | S |
| Intraday Services | R | R |
| IPO Services | R | R |
| Stock Recommendations | R | S |
| Robo Advisory | S | S |
| PMS | R | S |
| Trading Institution | S | S |
| Trading Exposure | Upto 5x | Upto 5x |
Compare Choice Broking & Axis Direct Research & Advisory |
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| Research & Advisory | Axis Direct | Choice Broking |
| Fundamental Reports | R | S |
| Research Reports | R | S |
| Company Reports | R | S |
| Annual Reports | R | S |
| Company Stock Review | R | S |
| Free Stock Tips | S | R |
| IPO Reports | R | R |
| Top Picks | R | R |
| Daily Market Review | S | R |
| Monthly Reports | R | R |
| Weekly Reports | R | R |
| Offline Advisory | R | R |
| Relationship Manager | R | R |
Axis Direct vs Choice Broking Exposure/Leverage |
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| Exposure / Leverage | Axis Direct | Choice Broking |
| Equity Delivery | 1x | 1x |
| Equity Intraday | 5x | Upto 5x |
| Equity Futures | 1x | 1x |
| Equity Options | 1x | 1x |
| Currency Futures | 1x | 1x |
| Currency Options | 1x | 1x |
| Commodities | 1x | 1x |
| Margin Calculator | Axis Direct Margin Calculator | Choice Broking Margin Calculator |
Axis Direct vs Choice Broking Product Comparison |
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| Products | Axis Direct | Choice Broking |
| Equity Trading | R | R |
| Commodity Trading | S | R |
| Currency Trading | R | R |
| Options | R | R |
| Futures | R | R |
| Mutual Funds | R | R |
| Forex | R | S |
| Banking | R | S |
| SIP | R | R |
| Insurance | R | R |
Axis Direct vs Choice Broking Trading Platform Comparison |
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| Trading Platforms | Axis Direct | Choice Broking |
| Desktop Platform – Windows | R | R |
| Desktop Platform – Mac | R | R |
| Desktop Browser Platform | R | S |
| Mobile Site Platform | R | S |
| Android App Platform | R | R |
| iOS App Platform | R | R |
| Windows App Platform | S | S |
| Other Mobile OS Platform | S | S |
| Real time Updates | R | R |
| Portfolio Details | R | R |
| Online MF Buy | R | R |
| News Flash | R | R |
| Research Reports | R | S |
| Easy Installation | R | S |
| Global Indices | R | R |
| Stock Tips | R | R |
| Personalized Advisory | R | S |
| Interactive Charts | R | S |
| Live Markets | R | R |
| SMS Alerts | R | S |
| Email Alerts | R | R |
| Multi Account Management | R | S |
Axis Direct vs Choice Broking Customer Support |
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| Customer Support | Axis Direct | Choice Broking |
| Dedicated Dealer | R | S |
| Offline Trading | R | R |
| Online Trading | R | R |
| 24*7 Support | R | S |
| Email Support | R | R |
| Chat Support | S | S |
| Toll Free Number | 1800 210 0808 | S |
| Branches | 186 | 480 |
Axis Direct vs Choice Broking Customer Complaints |
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| Complaints (Current Year) | Axis Direct | Choice Broking |
| Lodged in BSE | 129 | 2 |
| Resolved in BSE | 115 | 2 |
| Lodged in NSE | 189 | 15 |
| Resolved in NSE | 165 | 15 |
Compare Axis Direct with other Brokers & Choice Broking with other Brokers
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