DAPS Advertising IPO – Review, Allotment, Subscription, GMP & DRHP

DAPS Advertising Limited is an INS (Indian Newspaper Society) accredited Company with Registered Office located at Kanpur. DAPS Advertising IPO comprises of  17,04,000 Equity shares, face value of Rs.10 each.

Let’s have a detailed review of the company and analytics of the DAPS Advertising IPO release date, IPO offer price, subscription, DAPS Advertising IPO allotment, grey market price and other details like the company’s background, its financial positions, its promoters and other related things.


DAPS Advertising IPO Review & Ratings

IPO Ratings & Review
Criteria Ratings
Industry Sentiments 8.5/10
Industry Ranking 7.8/10
Company Background 7.9/10
Company Reputation 7.9/10
Competitive Edge 7.7/10
Financial Statements 7.8/10
Popularity Index 8.4/10
Promoters Reputation 7.7/10
Retail Appetite 7.9/10
Top Brokers Review 7.9/10
Overall Ratings 8.1/10
Star Ratings ★★★★☆

Summary of DAPS Advertising Limited IPO

DAPS Advertising IPODAPS Advertising Limited is an integrated advertising agency offering a comprehensive range of advertising media services consisting of print media, electronic media and outdoor media services which covers advertisement modes such as newspapers, brochures, magazines, television channels, FM channels and display of outdoor hoardings, etc. The Issue comprises of a Public Issue of  48,00,000 Equity shares of face value of Rs.10.00 each fully paid  up.

From FY 2014-15 to FY 2016-2017, as per the Restated Financial Statements,

From fiscal 2016 to 2017, company’s revenue from operations has increased at a growth rate of  19.05%  respectively.

For the period ended March 31, 2018, FY 2016-17 and FY 2015-16, its revenue from operations was Rs. 2316.72  Lakhs, Rs. 1945.92 Lakhs and Rs 2018.40 Lakhs, respectively representing growth of  19.05% from the FY 2018-17 to FY 2017-16. For the period ended March 31, 2017, FY 2016-17 and FY 2015-16 our net profit was Rs 167.86 Lakhs, Rs.142.37 Lakhs and Rs. 122.47 Lakhs, respectively, representing a loss of  17.90% from the FY 2018-17 to FY 2017-16.

  • During the financial year 2017-18 the Other Income of our company decreased to Rs.21.24 Lakhs as against Rs.40.36 Lakhs for the financial year 2016-17 .
  • Company’s Net Profit after tax for the year 2016-17 is Rs.120.15  Lakhs from the year 2015-16 of Rs.94.49 Lakhs showing remarkable performance.

The Promoter of this company is  Mr. Akhilesh Chaturvedi, Mr. Dharmesh Chaturvedi and Mr. Paresh Chaturvedi. The lead manager to the issue is Hem Securities Limited and the Registrar to this issue is  Bigshare Services Private Limited .


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DAPS Advertising IPO Date

The opening and the closing date of DAPS Advertising Limited IPO is not known yet.


DAPS Advertising IPO Subscription

Day / Date QIB NII RII Total Subscription
Day 1 
Day 2
Day 3
Day 4
Day 5
Shares Offered or Net Issue

The shares subscribed by the public will be updated herein on a daily basis, once the IPO is open for subscription.


DAPS Advertising IPO Allotment Status

Here, you can find the Allotment Status of this IPO.


DAPS Advertising IPO Price Band

The face value of each share is Rs 10, but the price band of the IPO is not yet disclosed. 


DAPS Advertising IPO Equity Share Offering

  48,00,000 Equity Shares of Rs 10/- each but Issue Price is yet to be disclosed .


DAPS Advertising Limited – Company Overview

DAPS Advertising Limited is an integrated advertising agency offering a comprehensive range of advertising media services consisting of print media, electronic media and outdoor media services which covers advertisement modes such as newspapers, brochures, magazines, television channels, FM channels and display of outdoor hoardings etc .The Company act as an intermediary between the clients and the media and their scope of services includes assisting clients in choosing the optimal advertisement channel in accordance with their budget and regional preference, designing of advertisement (through in-house team or third party), negotiating and booking ad space with chosen media agency and ensuring publication of requisite advertisement.

The Company provides services mainly to the corporate clients which operates in their respective business fields viz. construction, education, electronics, automobiles, FMCG, jewellery, apparels, insurance, housing, hospital, financial service providers, aviation, Government organizations etc.

The Company is promoted by Mr. Akhilesh Chaturvedi, Mr. Dharmesh Chaturvedi and Mr. Paresh Chaturvedi and is the guiding force behind the growth and strategic decisions of the Company.

Competitive Strengths of DAPS Advertising Limited :

  • Accreditation with Indian Newspaper Society (INS)
  • Experienced Promoters and Management Team
  • Cordial relationship with Publication Houses and other advertising media firms
  • Cordial relationship with clients leading to recurring business

Business strategies of DAPS Advertising Limited :

  • 1. Expansion of our existing service portfolio
  • Enhancing our existing customer base and continue to develop Client &Vendor relationships
  • To continue focus on providing Quality Services
  • To build-up a professional organization

DAPS Advertising Limited – Financial Statements

A quick look into the past financial performance of the company to understand its performance of business and evaluate the growth prospectus:

Financial Summary:

Amount (in INR & Lakhs)
31-Mar-18 31-Mar-17 31-Mar-16 31-Mar-15 31-Mar-14
Total Assets 1378.29 799.88 731.64 891.18 465.72
Total Revenue 2337.96 1986.29 2061.25 1632.84 1368.55
Total Expense 2170.10 1843.91 1938.77 1545.18 1297.06
Profit After Tax 120.15 94.49 81.97  60.50  49.40

Earnings per Equity Share (in Lakhs)

31-Mar-18 31-Mar-17 31-Mar-16
Basic & Diluted 2.36 2.72 3.46

 

From the above statements, one could find that the DAPS Advertising Limited may perform well.


DAPS Advertising IPO – Promoters

The Promoter of this company are:

  1. Mr. Akhilesh Chaturvedi
  2. Mr. Dharmesh Chaturvedi
  3. Mr. Paresh Chaturvedi

List of Related Parties (Key Managerial Personnel)

  • Akhilesh Chaturvedi
  • Dharmesh Chaturvedi
  • Paresh Chaturvedi

Interest in promotion of the Company

Company is currently promoted by the Promoters in order to carry on its present business. Promoters are interested in the Company to the extent of their shareholding and directorship of the Individual Promoter in the Company and the dividend declared, if any, by the Company. The Promoters are interested in the transactions entered into the Company and the Promoter Group.

Property Interest

The promoters along with the promoter group will continue to hold collectively some percentage of the equity share capital of the company. As a result of the same, they will be able to exercise significant influence over the control of the outcome of the matter that requires approval of the majority shareholders vote.

Interest in Intellectual Rights of the Company

Promoters has not shown any interest in acquiring the intellectual rights of the company.


DAPS Advertising IPO Offer Details or Issue Details

 Particulars  No. Of Equity Shares
 Equity Shares Offered Up to 17,04,000 Equity Shares of Rs. 10/- each for cash at a price of [●] per share aggregating to [●] Lakhs (2)
 Of which:
 Reserved for Market Makers [●] Equity Shares of Rs. 10/- each for cash at a price of [●] per share aggregating to [●] Lakhs.
 Net Issue to the Public [●] Equity Shares of Rs. 10/- each for cash at a price of [●] per share aggregating to [●] Lakhs.
 Of which:
 Retail Investors Portion [●] Equity Shares of Rs. 10/- each for cash at a price of [●] per share (including a premium of [●] per Share) will be available for allocation for allotment to Retail Individual Investors of up to Rs. 2.00 Lacs [
 Non-Retail Investors Portion ●] Equity Shares of Rs. 10/- each for cash at a price of [●] per share (including a premium of [●] per Share) will be available for allocation for allotment to other investors above Rs. 2.00 Lacs
 Equity Shares outstanding prior to the Issue 34,74,900 Equity Shares of face value of Rs. 10 each
 Equity Shares outstanding after the Issue Up to 51,78,900 Equity Shares of face value of Rs. 10 each

DAPS Advertising IPO Issue Object

These are the IPO Issue Objects of the company

  • To Meet Working Capital Requirements
  • To meet General Corporate Expenses
  • To meet Issue Expenses

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DAPS Advertising IPO – Basis of the Offer Price

The issue price is determined by the company in consultation with the Lead manager on the basis of the following qualitative and quantitative factors.

Qualitative factors are:

  • Accreditation with Indian Newspaper Society (INS)
  • Experienced Promoters and Management Team
  • Cordial relationship with Publication Houses and other advertising media firms
  • Cordial relationship with clients leading to recurring business Leveraging the expertise of their Promoters

The relevant quantitative factors are:

Basic & Diluted EPS RONW (%) NAV (Rs.)
31-Mar-16 2.36 27.01 8.74
31-Mar-17 2.72 23.74 11.45
31-Mar-18 3.46 23.09 14.91

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DAPS Advertising IPO Lead Managers

Lead Managers
HEM SECURITIES LIMITED
904, A Wing, Naman Midtown, Senapati Bapat Marg,
Elphinstone Road, Lower Parel, Mumbai-400013, Maharashtra, India
Tel. No.: +91- 022- 4906 0000
Fax No.: +91- 022- 2262 5991
Website: www.hemsecurities.com
Email:
Investor Grievance Email:
Contact Person : Mr. Anil Bhargava
SEBI Regn. No. INM000010981

DAPS Advertising IPO Registrar to offer

Registrar to the Offer
BIGSHARE SERVICES PRIVATE LIMITED
1st Floor, Bharat Tin Works Building Opp. Vasant Oasis, Makwana Road Marol,
Andheri (East), Mumbai 400059, India
Tel No.: +91-022-62638200
Fax No.: +91-022-62638299
Email:
Investor Grievance Email:
Website: www.bighareonline.com
Contact Person: Mr. Ashish Bhope
SEBI Regn. No.: INR000001385

Other Details:

  • Statutory Auditor –  M/s Kedia Gupta & Associates, Chartered Accountants.
  • Peer Review Auditor –   M/s Mansaka Ravi & Associates, Chartered Accountants
  • Bankers to the Company –  Central Bank of India and Kotak Mahindra Bank Limited

DAPS Advertising IPO Review by Top 10 Stock Brokers

Top Stock Brokers Review Company Reputation Competitive Edge Financial Statement Popularity Index Promoters Reputation
Angel Broking 7.5/10 7.4/10 8.5/10 8.1/10 7.1/10
Sharekhan 7.2/10 7.1/10 8.6/10 8.1/10 7.2/10
Kotak Securities 7.3/10 7.5/10 8.4/10 8.1/10 7.3/10
ICICI Direct 7.3/10 7.3/10 8.7/10 8.1/10 7.1/10
IIFL 7.5/10 7.2/10 8.8/10 8.0/10 7.1/10
Edelweiss 7.5/10 7.4/10 8.4/10 8.3/10 7.2/10
Zerodha 7.4/10 7.1/10 8.5/10 8.1/10 7.0/10
5Paisa 7.1/10 7.1/10 8.4/10 8.1/10 7.1/10
Karvy 7.4/10 7.3/10 8.2/10 8.1/10 7.1/10
Motilal Oswal 7.1/10 7.1/10 8.6/10 8.3/10 7.2/10

DAPS Advertising IPO Grey Market Premium

The DAPS Advertising IPO Grey Market Premium price is Rs X, the Kostak rate is Rs X and the Subject to Sauda is X. 


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DAPS Advertising IPO News

News 1 – IPO ISSUE OPENS SOON (Download Prospectus)


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