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Let’s have a detailed review of the company and analytics of the Crayons Advertising IPO release date, IPO offer price, subscription, Crayons Advertising Limited IPO allotment, grey market price, and other details like the company’s background, its financial positions, its promoters, and other related things.

Face Value Rs 10
Price Band Rs 62 to Rs 65
Listing At NSE, SME
Min. Order Quantity 2000 Shares
Listing Date 2 June 2023
Offer for Sale Rs Lakh
Fresh Issue Rs Lakh
IPO Size Rs 4,180 Lakh
Tick Size 1

Crayons Advertising IPO is listed at a [●] premium. Check out the live share price by clicking on the below link.

Live Performance – Crayons Advertising Share Price

Crayons Advertising IPO – Summary

Crayons Advertising IPOCrayons Advertising Limited is an Integrated marketing and communications agency, providing 360-degree solutions to its wide array of clients. The company was incorporated by the founder and Chairman Mr. Kunal Lalani with an object and vision to provide advertising solutions.

The company is in the same industry for the past 36 years and is continuously expanding its business horizons with the moving trends across the world, reflecting its growing expertise in the marketing and advertising industry.

The Promoter of this company is Mr Kunal Lalani, Mrs Vimi Lalani, and M/s Vimi Investments and Finance Private Limited. The lead manager of the issue is Corporate Capitalventures Pvt Ltd, and the Registrar of this issue is Skyline Financial Services Private Ltd.


Crayons Advertising IPO Date

The opening and closing dates of Crayons Advertising IPO are 22 May 2023 and 25 May 2023 respectively.


Crayons Advertising IPO Subscription

Day / Date QIB NII RII Total Subscription
1st Day – 22nd May 0.01x 1.98x 8.81x 4.63x
2nd Day – 23rd May 0.10x 5.11x 28.32x 14.57x
3rd Day – 24th May 0.78x 12.43x 57.45x 30.26x
4th Day – 25th May 45.20x 171.71x 169.94x 137.28x
Shares Offered or Net Issue 1,222,000 1,240,000 2,138,000 4,600,000

The shares subscribed by the public will be updated here.


Crayons Advertising IPO Allotment Status

Here, you can find the Allotment Status of this IPO.

Allotment of Equity Shares are pursuant to the Fresh Issue and transfer of the Offered Shares of the Promoter Selling Shareholders pursuant to the Offer for Sale to the successful Bidders. However, the Allotment Status is not yet disclosed.

Crayons Advertising Limited IPO Listing Date

Find the dates below on the basis of allotment, refund, listing, and more:

Basis of Allotment Finalization 30 May 2023
Refunds Initiation 31 May 2023
Credit of Shares to Demat Account 1 June 2023
Share Listing Date 2 June 2023

Crayons Advertising IPO Price Band

The face value of each share is Rs.10, but the price band of the IPO is Rs 62 to Rs 65 


Crayons Advertising IPO Equity Size

This Initial Public Issue of 6,430,000 Equity Shares of Rs.10 each for cash at a price of Rs 62 to Rs 65 per equity share aggregating to Rs.4,180 Lakh.


Crayons Advertising IPO Share Offering

Fresh Issue: The Issue (excluding the Market Maker Reservation Portion) of 6,430,000 Equity Shares of Rs.10/ each.

Issue Size: 6,430,000 Equity Shares of Rs.10 each, aggregating to Rs.4,180 Lakh


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    Crayons Advertising IPO – Live Performance

    The listing date of this IPO is 2 June 2023. You can check the live performance of the IPO here, only after it is listed on exchanges.

    Live IPO Performance – Crayons Advertising Share Price

    Crayons Advertising IPO Grey Market Premium

    The Crayons Advertising Limited IPO Grey Market Premium price is Rs X, the Kostak rate is Rs X and the Subject to Sauda is Rs X. 


    Crayons Advertising IPO – Company Overview

    The wide area of scope of work being offered and provided by Crayons to its clients makes it one of the few agencies that can truly claim to be a fully integrated and independent in providing marketing and communications solutions.

    By integrated they mean that they offer world-class creative, exceptional brand marketing strategy, pragmatic online & offline media planning & buying, cutting-edge digital expertise, on-ground & virtual activation capabilities, and design solutions that help their clients in brand building.

    They provide high-end ecosystem and end-to-end ad-tech communication solutions platform for advertising media services consisting of Brand Strategy, Events, Digital Media, Print Media, and Outdoor (OOH) Media services which cover advertisement modes such as Newspapers, Brochures, Magazines, Television Channels, FM channels and display of Outdoor Hoardings, etc.

    In all such mediums of advertising “Creative” exists i.e. all the services are given keeping in my the necessity of being creative so that Crayons can deliver the most compelling communications to grab the attention of the public at large.


    Crayons Advertising IPO – Financial Statements

    A quick look into the past financial performance of the company to understand its performance of the business and evaluate the growth prospectus:

    Financial Summary:

    Amount (in INR & Lakh)
    31-Dec-22 31-Mar-22 Mar-21 31-Mar-20
    Total Assets 12,993.16 12,725.47 10,664.77 13,218.03
    *Total Revenue 20,374.52 19,404.97 10,661.22 16,367.65
    Total Expense 18,617.94 19,169.65 10,631.68 16,187.09
    Profit After Tax 1,267.08 161.33 12.97 116.57

    Earnings per Equity Share (in Lakh)

    31-Dec-22 31-Mar-22 Mar-21 31-Mar-20
    Basic & Diluted 7.04 0.9 0.07 0.65

    Further, their PAT for the period ended on Dec 31, 2022, March 31, 2022, March 31, 2021, and March 31, 2020, were Rs. 1,267.08 Lakh, Rs. 161.33 Lakh, Rs. 12.97 Lakh and Rs. 116.57 Lakh respectively.


    Crayons Advertising IPO – Promoters

    The Promoter of this company is:

    1. Kunal Lalani,
    2. Vimi Lalani
    3. Vimi Investments and Finance Private Limited

    List of Related Parties (Key Managerial Personnel)

    • Kunal Lalani, Chairman and Managing Director
    • Hulasmal Lalani , Director
    • Vimi Lalani , Director
    • Atul Jeevandhar Kumar Hegde, Director
    • Vinod Zutshi, Independent Director
    • Surendra Kumar Pagaria, Independent Director

    Crayons Advertising IPO – Promoters Holding

    • Pre-Issue Share Holding – 99.75%
    • Post-Issue Share Holding – 73.50%

    Crayons Advertising IPO Offer Details or Issue Details

     Particulars  No. Of Equity Shares
     Equity Shares Offered  Up to X Equity Shares aggregating up to Rs.4,180 Lakh
    of which:
    Issue Reserved for the Market Makers Up to [●] Equity Shares aggregating up to Rs.[●]
    Lakh
    Net Issue to the Public Up to [●] Equity Shares aggregating up to Rs.[●]
    Lakh
    Of which:
    Retail Investors Portion Not less than [●] Equity Shares
    Other than Retail Individual Investors Not more than [●] Equity Shares
     Equity Shares outstanding prior to the Issue 1,80,00,000 Equity Shares
     Equity Shares outstanding after the Issue 2,44,30,000 Equity Shares

    Crayons Advertising IPO Issue Object

    Their Company proposes to utilize the Net Proceeds towards funding the following objects:

    1. Funding of working capital requirements of the Company;
    2. Capital expenditure on infrastructure and cutting-edge technology for expansion; and
    3. General Corporate Expenses

    Crayons Advertising IPO – Business Strategy

    • Expanding their Network
    • Focusing on Increasing Process Services & consistency in operating practices
    • Growing their business with existing clients with quality and efficient services
    • Competitive Pricing
    • Marketing Strategy

    Crayons Advertising IPO – Basis of Offer Price

    The issue price is determined by the company in consultation with the Lead manager on the basis of the following qualitative and quantitative factors.

    Qualitative factors are:

    • High-end clients.
    • Long-term relationship with clients and repeat & diversified business.
    • Experienced Promoters (experience of over 36 years)
    • Versatile, Technically Sound and young operation Team, which understands creativity at its excellence.
    • Well-versed and equipped with advanced technology.
    • Track record of growth and profitability.

    The relevant quantitative factors are:

    Basic & Diluted EPS RONW (%) NAV (Rs.)
    31-Mar-22 0.90 4.33 20.69
    31-Mar-21 0.07 0.36 19.79
    Mar-20 0.65 3.28 19.72

    Crayons Advertising IPO: Competitive Peers

    Face Value (Rs.) P/E EPS (Rs.) Return on Net Worth (%) Total Income (Rs. in Lakhs)
    Crayons Advertising Limited 10 [●] 0.9 4.33 19,404.97
    Listed Peers
    Affle (India) Limited 2 77.88 16.18 18.22 115333.1
    Vertoz Advertising Limited 10 17.30 5.10 9.21 4260.99
    Pressman Advertising Limited 2 21.41 1.92 10.03 1636.76

    Crayons Advertising IPO Lead Managers

    Lead Managers
    CORPORATE CAPITALVENTURES PRIVATE LIMITED
    B1/E13, First Floor, Mohan Co-operative Industrial Estate,
    Mathura Road, New Delhi – 110044,
    Tel: +91 11 – 41824066;
    Email: smeipo@ccvindia.com
    Investor Grievances Email id- investor@ccvindia.com
    Website: www.ccvindia.com
    SEBI Registration: INM000012276
    Contact Person: Mrs. Harpreet Parashar

    Crayons Advertising IPO Registrar to offer

    Registrar to the Offer
    SKYLINE FINANCIAL SERVICES PRIVATE LIMITED
    D-153 A, 1ST Floor, Okhla Industrial Area, Phase-I,
    New Delhi- 110020
    Tel No.: +91 -11 – 40450193-197; Fax No.: +91 – 11- 26812683
    E-mail: ipo@skylinerta.com
    Investor Grievances Email id- grievances@skylinerta.com
    Website: www.skylinerta.com
    SEBI Registration No.:INR000003241
    Contact Person: Mrs Rati

    Crayons Advertising IPO – Other Details

    • Statutory Auditor – M/s S S Kothari Mehta & Company, Chartered Accountants
    • Legal Counsel to the Company – Adv. Parvindra Nautiyal
    • Bankers to the Company – YES Bank Limited


    Crayons Advertising IPO Review by Stock Brokers

    Top Stock Brokers Review Company Reputation Competitive Edge Financial Statement Popularity Index Promoters Reputation
    Angel Broking 7.5/10 7.4/10 8.5/10 8.1/10 7.1/10
    Sharekhan 7.2/10 7.1/10 8.6/10 8.1/10 7.2/10
    Kotak Securities 7.3/10 7.5/10 8.4/10 8.1/10 7.3/10
    ICICI Direct 7.3/10 7.3/10 8.7/10 8.1/10 7.1/10
    IIFL 7.5/10 7.2/10 8.8/10 8.0/10 7.1/10
    Edelweiss 7.5/10 7.4/10 8.4/10 8.3/10 7.2/10
    Zerodha 7.4/10 7.1/10 8.5/10 8.1/10 7.0/10
    5Paisa 7.1/10 7.1/10 8.4/10 8.1/10 7.1/10
    Karvy 7.4/10 7.3/10 8.2/10 8.1/10 7.1/10
    Motilal Oswal 7.1/10 7.1/10 8.6/10 8.3/10 7.2/10

     


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      Crayons Advertising Limited IPO News

      News 1 – IPO DRHP Download

      News 2 – IPO RHP Prospectus Download


      Crayons Advertising IPO Review FAQs

      Check out various FAQs related to Crayons Advertising IPO:

      What is the Issue Size of Crayons Advertising IPO?

      The Company is making an initial public offer of 6,430,000 equity shares. They vividly portray the aspects of the issue in this article. You can check the stats on the fresh issue, Offer for sale, and net issue.

      What is the Price band of Crayons Advertising IPO?

      The price band for this particular IPO ranges between Rs 62 to Rs 65. As far as the face value of the share is of concern, it is Rs. 10 per share.

      What is the Crayons Advertising IPO Open Date?

      The opening and closing dates for this IPO have been updated. The IPO is set to open on 22 May 2023, while the closing date is set at 25 May 2023.

      What is the Crayons Advertising IPO Allotment Date?

      They also have the news regarding the respective allotment dates of this IPO. The basis of Allotment finalization is on 30 May 2023, refund initiation is on 31 May 2023, credit of shares is on 1 June 2023, and share listing date is on 2 June 2023.

      What is the Crayons Advertising IPO Listing Date?

      Shares of this company shall be listed in the exchanges on 2 June 2023. The date, when the listing would be done, is stagnant on 2 June 2023.

      Who is the Registrar of Crayons Advertising IPO?

      One of the reputed registrars is managing the issue of this IPO, i.e. SKYLINE FINANCIAL SERVICES PRIVATE LIMITED. Their website will help you regarding the further information you are on the lookout for.

      Who is the Promoter of Crayons Advertising IPO?

      Here are the promoters of this IPO – Mr Kunal Lalani, Mrs Vimi Lalani, and M/s Vimi Investments and Finance Private Limited. You can refer to the RHP for further information on the promoter. You will find the link to RHP in the article.

      What is the GMP of Crayons Advertising IPO?

      They have obtained the GMP of this IPO and it is Rs NA. Further insights into the Kostak rate and subject to sauda or SS are as well included in this report.

      Is Crayons Advertising IPO Good for Investment?

      They have further provided the financial status of the company in this article, from the past few years. You can refer to the same, and also check the line of operations they are into and then decide to invest in the IPO.

      What is the PAT of Crayons Advertising Company?

      They have the information on company financials, and according to that, they have the figures from the last few years to provide. PAT for the financial year 2022 in Lakh is 161.33, 2021 is 12.97, and 2020 is 116.57. PAT from Dec 2022 is 1,267.08.


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